Stonex Jewellers
Stonex Jewellers is a reputable jewellery and watch retailer in New Zealand, offering premium quality products.


Stonex Jewellers is a B2C jewellery and watch store in New Zealand. It has successfully established itself as a design-forward, premium jewellery brand focused on elegance, craftsmanship, and timeless aesthetics.
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$KAnnual revenue generated
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%Increase in organic search traffic
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+keywords ranked

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Back Story
When we first explored the foundation of Stonex Jewellers, it was clear what needed to change. Their existing website lacked the visual appeal and modern flair seen in their competitors, and the overall design language needed a complete makeover. With a constantly evolving product range, they required a dynamic platform that could showcase new arrivals and deliver strong digital branding to lure online shoppers.
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Problem Statement
- Limited brand visibility
- Low online presence
- Low customer interaction and engagement
- Poor search engine rankings
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Challenges Faced
- Improving the existing website
- Fixing technical glitches
- Improving the quality of existing content
- Resolving all technical website issues
- Creating suitable SEO campaigns
- Typical keyword gap analysis

How We Hyped Up Their Organic Traffic
Months of focused organic SEO efforts paid off; we didn’t just boost rankings, we delivered growth that made a real impact. By consistently optimizing on-page elements, building authoritative backlinks, and improving site performance, we drove qualified traffic that not only increased rankings but also boosted conversions and long-term brand authority.
77k Annual Organic Clicks
$119k Saving in Customer Acquisition Cost