What is Google Algorithm in SEO? A Beginner’s Guide

Google releases a variety of algorithm updates to help its users access relevant and top performing websites. With its core releases anticipated mostly in March and November, marketers dread how these updates will impact their efforts to feature on Google’s first page. This means they could either experience a sudden surge in traffic, or lose… Continue reading What is Google Algorithm in SEO? A Beginner’s Guide

What is AMP in SEO? A Beginner’s Guide to Accelerated Mobile Pages

Mobile users now make up for about 63% of searches on mobile devices. This shift highlights the need for websites that load quickly and efficiently.  One effective way is AMP, a significant factor that leads to faster loading pages and indirectly contributing to more mobile user traffic.  AMP or Accelerated Mobile Pages is an open-source… Continue reading What is AMP in SEO? A Beginner’s Guide to Accelerated Mobile Pages

Is Weebly Good for SEO? A Comprehensive Analysis

With over 1.1 billion websites on the internet, a lot of these have been made with CMS (Content Management Systems) or website builders that are cheaper, easier to understand, and good for small businesses that are going online for the first time. Such a website builder Weebly is widely used to create websites in minutes,… Continue reading Is Weebly Good for SEO? A Comprehensive Analysis

Does TLD Matter in SEO? Everything You Need to Know

Your website’s top-level domain (TLD), such as .com, can influence user trust, geographic targeting, and brand relevance. While it does not directly impact SEO rankings, it can affect how users perceive and interact with your site. If you are about to get a new website for your business, you may want to know everything about… Continue reading Does TLD Matter in SEO? Everything You Need to Know

How to Rank High with Local SEO: Proven Strategies for Higher Visibility

Did you know that 76% of people doing a local search on their phones visit a store within a day, with 28% of those searches leading to a purchase. If you’ve got a physical store, office or a service based business, you can increase your footfall with local SEO, which includes having a well optimised… Continue reading How to Rank High with Local SEO: Proven Strategies for Higher Visibility

Is SEO Dead in 2025? The Truth About SEO’s Future and What’s Next

Is SEO dead in 2025? The answer is no, SEO is evolving, not disappearing. However, 2024 was a tough year for SEO professionals.  To claim that SEO is dead, we must ignore the fact that Google still garners 89.62% of the search traffic. ChatGPT receives significantly less traffic, estimated at around 2% of Google’s monthly… Continue reading Is SEO Dead in 2025? The Truth About SEO’s Future and What’s Next

How to Dominate Search Results with Featured Snippets & E-E-A-T

Everyone wants to be on the top when it comes to Google search results. But what’s even better than rank 1 on the first page of Google? It’s position zero. If you’re wondering how to rank for featured snippets, this is your opportunity to grab that top spot and gain faster visibility than your competitors… Continue reading How to Dominate Search Results with Featured Snippets & E-E-A-T

ChatGPT for SEO: Discover Hidden Keyword Opportunities with AI

It’s interesting how ChatGPT has become the go-to place for everything, from completing assignments to solving complex problems. For marketers, it has turned into a goldmine that keeps on giving.  This AI platform has now evolved into a powerful keyword research tool — giving deeper, fresher insights into users’ search patterns and tendencies, and that’s… Continue reading ChatGPT for SEO: Discover Hidden Keyword Opportunities with AI