Most of us treat meta descriptions like an afterthought. Writing meta titles and descriptions usually comes after completing a compelling page or a well-researched, in-depth blog. Fit in a main keyword, highlight the gist of the page, and anything else you could fit in limited characters. But is that all? And if you’re truly putting… Continue reading Does Meta Description Have Any Impact on SEO?
Author: Tech Tales Team
How Website Design Influences SEO More Than You Ever Know
If you were to suddenly change the background and text of your website to black, would it be garnering the same visits and clicks, if not more? The answer is mostly no. A change like this would render your site completely unreadable. While you may get initial clicks at first, your bounce rate would rise.… Continue reading How Website Design Influences SEO More Than You Ever Know
Does URL Slug Affect SEO? Everything You Need to Learn
When it comes to SEO, the most common things that may cross the mind are keywords, backlinks, and content quality. While these are not wrong, there’s also another element that quietly plays a role in your website’s visibility, though not much talked about. It’s the slug — yes, a part of the URL that tells… Continue reading Does URL Slug Affect SEO? Everything You Need to Learn
How 301 Redirects Impact Your Rankings and Online Traffic
Your website undergoes several changes in order to stay relevant online and keep showing up for user search queries. This also means that you might update old pages, discard irrelevant ones, and probably give a fresh look to your blogs. So, what would your users see if they’re trying to access old content that doesn’t… Continue reading How 301 Redirects Impact Your Rankings and Online Traffic
How to Use Pop Ups Without Hurting Your SEO?
While browsing something online, you would’ve come across sudden promotions; perhaps in the form of a free course booklet, or a window asking you to grab a free quote. These often appear a few seconds after you open a website (and let’s be honest, some of them can be quite annoying). An average person encounters… Continue reading How to Use Pop Ups Without Hurting Your SEO?
Are 404 Errors Bad for SEO? Here’s What You Need to Know
So, you’re just looking at your website in google search console, checking if everything looks good. The next thing you know is you’ve got a bunch of 404 errors. And now you’re left wondering what to do next. Most people slip into fear when they encounter unexplained 404 errors on their website. But is it… Continue reading Are 404 Errors Bad for SEO? Here’s What You Need to Know
How Schema Markup Helps SEO and Improves Search Visibility
The competition of getting noticed online has always been increasing; think relentless posting of many blogs, optimising landing pages, spending $$$ on guest posting, and whatnot. But as much as we’re trying to inform Google crawlers alongside our actual users, the real question is, how do Google bots view our website? (And what can we… Continue reading How Schema Markup Helps SEO and Improves Search Visibility
SEO AB Testing-A Complete Guide to Optimising Your Website
Ever ended up with more than one final draft from your team for the same campaign? You could run an A/B test to see which one performs well. Digital marketing often involves rigorous experimenting to see what works best. Whether it’s about your email campaigns, targeted ads, or Search Engine Optimisation (SEO), A/B testing has… Continue reading SEO AB Testing-A Complete Guide to Optimising Your Website
How to Add a User to Your Google My Business Profile (Step-by-Step Guide)
The best way to keep your business accessible on local search is Google My Business. But what if you are operating in more than one location? That would simply mean giving access to different employees or persons to manage content on your Google My Business Profile. Adding a user on your GMB profile can speed… Continue reading How to Add a User to Your Google My Business Profile (Step-by-Step Guide)
Is Shopify SEO-Friendly? A Complete Guide for E-Commerce Stores
Shopify is one of the leading platforms for setting up an eCommerce business. With about 4.5 million stores worldwide and more businesses going online, Shopify is setting the standard for cost-effective custom websites in the eCommerce world. However, merely setting up a Shopify website doesn’t cut it. You need to integrate it with a robust… Continue reading Is Shopify SEO-Friendly? A Complete Guide for E-Commerce Stores